Articles / institutional-equities / Earnings season is almost over. Morgan Stanley has some picks to play the end
Earnings season is almost over. Morgan Stanley has some picks to play the end
May 11, 2026 · Source: cnbc.com · Topic:
institutional-equities · venture-startup-funding · retail-consumer-tech
S&P 500 Earnings Reporting
394
Number of companies that have reported earnings, representing approximately 78% of the S&P 500.
Earnings Exceeding Expectations
85%
Percentage of companies that reported earnings exceeding expectations.
Ulta Beauty Price Target Upside
29%
Potential upside from current levels based on the price target of $685 for Ulta Beauty.
⦿ Executive Snapshot
- What: Morgan Stanley identifies stocks with potential for post-earnings boosts as the first-quarter earnings season concludes.
- Who: Morgan Stanley, Ulta Beauty, Target, Applied Materials, Nvidia, Deere & Co.
- Why it matters: The analysis highlights investment opportunities in companies that have yet to report earnings, suggesting a strategic approach for investors in a fluctuating market.
⦿ Key Developments
- Approximately 78% of the S&P 500, or 394 companies, have reported earnings, with nearly 85% exceeding earnings expectations.
- Ulta Beauty is expected to report earnings on June 1, with a price target of $685, indicating a potential 29% upside from current levels.
- Target is set to report earnings on May 19, with Citigroup raising its target price to $133, noting that sentiment has improved significantly.
- Applied Materials is due to report results on May 13, with Morgan Stanley maintaining an overweight rating and a revised price target of $454, suggesting nearly 11% upside.
- Stocks like Nvidia and Deere & Co. are also included in Morgan Stanley's list of companies to watch for earnings surprises.
⦿ Strategic Context
- The earnings season is a critical period for assessing company performance and market sentiment, with a significant percentage of firms showing positive results this quarter.
- Morgan Stanley's focus on stocks with high Earnings Surprise Composite scores reflects a broader trend of seeking growth opportunities amid market volatility.
⦿ Strategic Implications
- The identification of potential post-earnings winners may encourage investors to reposition their portfolios towards high-quality stocks showing resilience in earnings performance.
- Long-term, the focus on companies that can leverage recent investments for growth could signal a shift towards more sustainable business practices in the retail and tech sectors.
⦿ Risks & Constraints
- Potential risks include regulatory challenges or unforeseen market corrections that could impact earnings forecasts and investor sentiment.
- Competition in the retail and tech sectors may create pressure on margins and influence stock performance post-earnings.
⦿ Watchlist / Forward Signals
- Key upcoming earnings reports from Ulta Beauty, Target, and Applied Materials will serve as indicators of market response and investor confidence in these stocks.
- Future developments in market sentiment and earnings guidance will be critical in assessing the success of investments made in the current earnings season.
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